Sex novelty shop opens on Murfreesboro square - WSMV News 4

Sex novelty shop opens on Murfreesboro square

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Take a quick walk around downtown Murfreesboro, and you can find businesses of all types. But a new business that opened today has some folks upset about what's being sold there.

Body Boutique, a sex-merchandise shop on the historic Square is drawing attention and stopping folks dead in their tracks.

"I've always wanted to open a store front," said co-owner Sarah Baldwin.

The store turned a few heads even before it opened, and what's being sold inside can only be described as a little risqué.

"There is nothing bad in here," Baldwin said. "It's not a smut place; I don't have any porn, any movies, or books. It's is lingerie clothes, toys and party supplies."

To tell the truth, there were quite a few items inside Body Boutique that would have even the bashful blushing.

This was the first day of business for the store, but before it opened, it had to get the OK from a city inspector.

"Everything I notice inside the store was in compliance with the city's zoning ordinance regulations," said Robert Lewis, with Murfreesboro Planning Department.

Lewis took photos inside and out, and will make another visit in the future to make sure it is still in compliance.

Owners have put up curtains to shield the novelty items from sight.

But that's little comfort for Randy Smotherman, owner of Smotherman's Antiques which is located two doors down.

"Even though I don't approve of the content, there are a lot of people who will shop with there," Smotherman said. "I disapprove where they put the store."

Fredrick Carney went inside the store, but came out empty handed.

"It's a little exotic and sexual in nature," Carney said. "It's nothing like you wouldn't see in downtown Nashville; we're a growing county, so it fits right in."

Owners said they realize this is a family friendly downtown square, so they will be putting up signs saying no one under 18 allowed.

"That way parents won't mistakenly walk in with children," Baldwin said.

Baldwin said folks are curious, and they will come just to see what all the fuss is about, so she expects to bring in customers to other stores downtown.

"I think it will bring a lot more people to the square just to see what is here," she said.

Body Boutique owners currently have a county business license, but they must apply for a city one since the store is within city limits. The owners said they will apply for that license July 1.

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