School System Fires Bus Ad Company - WSMV Channel 4

School System Fires Bus Ad Company

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SUMNER COUNTY, TN (WSMV) - The Sumner County Board of Education voted Monday evening to cut ties with the advertising agency it hired to sell ad space on its school buses.


The board claims First Class Marketing based in Hendersonville, Tenn. owes the county more than $22,000 in revenue. First Class Marketing was to give the school system a cut of the sales.  Schools Spokesperson Jeremy Johnson told Channel 4 it hasn't been able to collect the money it is owed.


Twenty-two advertisers have bought advertising spaces on school buses in Sumner County.


State law limits ads to the rear quarter panels of the buses.  Advertisements promoting alcohol and tobacco products are prohibited.

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