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Employees Quit, Get Fired After I-Team Story

Company Accused Of Misleading Uninsured Customers

POSTED: 11:46 am CDT May 8, 2009
UPDATED: 6:48 pm CDT July 30, 2009

In the past few weeks, a number of employees have quit or been fired over what the Channel 4 I-Team found about a Nashville-based company.

The I-Team has been contacted by 16 former employees of United Benefits of America, which has been accused of misleading desperate, uninsured customers.

The company sells bundles of benefits such as prescription discount cards, not traditional insurance.

Customers said they were led to believe they were getting traditional insurance, and Channel 4's hidden camera video showed managers training salesman to mislead customers.

One former worker calls it a catastrophe in health care, while a former customer describes it as wrong.

Managers trained salespeople to mislead the sick and uninsured using high-pressure sales tactics and fictional deadlines.

"That's me. That happened to me," said customer Debbie Baumann.

When Baumann saw former UBA customer Wayne Yancey say, "If I could reach into that screen and grab his little chicken neck," she knew she wasn't alone.

"He fell into the same thing," Baumann said.

While there are 46 registered complaints about UBA with the Better Business Bureau, the Kentuckian never filed a complaint.

She wonders how many other customers are out there who were desperate for insurance and felt pressured into buying what UBA was selling, only to later realize they were sold discount cards.

"We sat pretty much stunned and thought, 'What have we done?'" she said.

The man who sold UBA products to Yancey said he felt guilty when he saw what Yancey said on TV.

"I was real upset," said Yancey. "I had been lied to."

The former salesman and several others said they realized it was time to quit after the I-Team showed up in the front lobby.

Other employees have since been fired. One of them is the manager caught on hidden camera encouraging the use of the "TAFT" tactic.

"TAFT is Tell them Any F***ing Thing," said the manager.

Several of the employees, including this man, said they wanted to come clean about what they did and how they did it.

"I feel horrible for what I did," said a former employee. "I wish I had the people's numbers to tell them to cancel."

Customers like Yancey and Baumann filled out forms online to get quotes for different insurance companies. UBA pays to get those forms as well -- forms obtained by the I-Team from people desperate for insurance, people suffering from cancer, AIDS and Hepatitis C.

"They're putting applications on a Web site for insurance, and then they get a call from you, and they think it's insurance," the former employee said.

Even UBA's manuals describe customers as very sick, having no insurance and being very low-income.

After filling out the forms, customers expected to get calls from insurance companies. But UBA doesn't sell traditional insurance, just bundles of benefits like prescription discount cards, which customers said barely saved them any money.

When UBA got customers on the phone, salespeople said they were trained by managers to call what they were selling insurance.

"You tell people that you're selling them insurance," said the now ex-employee.

Baumann even typed out her notes from her first conversation with a UBA salesman, noting she was promised coverage from AIG, AETNA and Blue Cross Blue Shield.

"A lot of red flags went up," Baumann said.

When she really started questioning, that's when she said the salesman started laying on the pressure, saying she only had until a certain time to get the deal, and asking her what she would do if she had no insurance and got cancer. That's when she started worrying.

"Especially when he was talking about, you know, when he started talking about people who had cancer and how they had just found out," said Baumann.

"We can't let them take an hour," said a manager on hidden camera. "We can't let them take a day. They buy now, or they pretty much come down with cancer by tomorrow. This is a do-or-die type thing."

And then there's the TAFT tactic, which Baumann now believes was used on her just to get her to sign up.

She paid more than $600 for first month's coverage and got discount cards instead.

"It was a lot of money," said Baumann.

Former employees said those customers would call back in droves.

"Most of them were so pissed that they would call back and be, 'What is this?'" the former employee said. "I just feel if somebody doesn't speak up, they'll just keep doing it, keep doing it, keep doing it."

UBA still refuses to answer Channel 4's questions.

An employee memo sent after the story aired from CEO Tim Thomas said that the company is helping hundreds of people every week get benefits.

As for complaints, the memo states the complaints with the BBB and various departments of insurance around the country are small compared to the number of applicants they're received.

The state Department of Commerce and Insurance raided UBA and took files but has yet to say why it is investigating.


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